ONE SMILE (COMMERCIAL)

In contrast to ONE SMILE (PERSONAL), this project explores the Graphic Design end of the spectrum, developing a commercial branding concept for a dentistry service. 
The slogan, 'creating one smile at a time', guided the design process, resulting in a clean, clinical, and focused visual identity. This includes logo design and advertising materials, illustrating a literal and commercial interpretation of the slogan.
BILLBOARD
BILLBOARD
3D WALL LOGO
3D WALL LOGO
LOGO STAMP
LOGO STAMP
NO HOPE (CHAOS)
This project explores the chaotic side of graphic art, using layered elements to visually represent the disorienting feeling of hopelessness.
2025
FLOURISH WITH FOX
Branding and logo for Flourish with Fox, a comprehensive wellness service that combines counselling, life coaching, and personal training.
2024
SHAKE UP
Shake-Up, a children's dairy milkshake brand launching in 2024, Branding project, Delivering 3D carton mock-ups, advertising materials, and promotions.
2024
SWITHICK TYPEFACE
Swithick: An 'anti-type' typeface experiment using only three circles and a triangle on Helvetica, investigating Swiss design versus creative freedom.
2025
CRASH (FLUIDITY)
Using 3D modelling, this graphic Art project introduces movement to represent the feeling of being overwhelmed.
2025
REDEFINE
Global Challenges Project: Men's mental health app designed to offer round-the-clock access to support and create a safe, communal space.
2024
Made By J.Nudd
Made by J’Nudd is a design-led initiative innovatively using local bio-materials, blending tradition with research for sustainable, eco-conscious, and community-minded design. It has two sub-brands, Finsilk and Yard & Dye, and their grounded yet hopeful approach prioritises a local-first ethos.
2025
'TAKE A LOOK'
A Magazine Design Concept showcasing the process and thoughts of different perspectives on Neurodiversity and Mental Health.
2024
WIGGLE DISPLAY
Wiggle Display' evolved from the Swithick exploration by maintaining the circle and triangle constraint and using a single continuous line to create new, distinct letterforms.
2025
MAGNEZIUM
Magnezium is an ethically driven fashion brand creating high-end, utilitarian accessories designed for durability, style, and sustainability.
2025
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