Machew Designs | Matthew Essery - CRASH (FLUIDITY)

CRASH (FLUIDITY)

In contrast to CRASH (STATIC), this project adopts a Graphic Art approach,

introducing movement to a previously still concept.

Inspired by the feeling of being overwhelmed by a wave, I used 3D modelling to represent the mind and body's experience. Spirals, twists, and lines embody the sensation of being submerged by overwhelming thoughts.

Wiggle Display' evolved from the Swithick exploration by maintaining the circle and triangle constraint and using a single continuous line to create new, distinct letterforms.

INTAGRID TYPEFACE

Intagrid: An initial typeface exploration using subtractive design, where lowercase negative space informed uppercase forms, resulting in a playful aesthetic.

ONE SMILE (PERSONAL)

Spreading Positivity: This graphic art project aims to convey the power of a smile.

Magnezium is an ethically driven fashion brand creating high-end, utilitarian accessories designed for durability, style, and sustainability.

Global Challenges Project: Men's mental health app designed to offer round-the-clock access to support and create a safe, communal space.

FLOURISH WITH FOX

Branding and logo for Flourish with Fox, a comprehensive wellness service that combines counselling, life coaching, and personal training.

NO HOPE (ORDER)

Focusing on graphic design, this project uses controlled typography and juxtaposition to capture the feeling of being overwhelmed.

Shake-Up, a children's dairy milkshake brand launching in 2024, Branding project, Delivering 3D carton mock-ups, advertising materials, and promotions.

ONE SMILE (COMMERCIAL)

Dentistry Branding: This graphic design project created a clean, clinical brand identity for a dentistry service.

NO HOPE (CHAOS)

This project explores the chaotic side of graphic art, using layered elements to visually represent the disorienting feeling of hopelessness.

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